The all-in-one online coaching software.
Run your online coaching business from one platform. Training, nutrition, check-ins, habits, messaging, payments, and automations, all in the HubFit app your clients open every day.
Coaches Trust HubFit
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Thousands of coaches use HubFit to grow and manage their fitness business.
Trustpilot Reviews
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#1 rated coaching platform. With 350+ five-star reviews on Trustpilot, coaches simply love HubFit.
Workouts Tracked
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Over 2 million workouts tracked in HubFit, the online coaching platform built to scale.
Train every client from one platform
A drag-and-drop builder, 5,000+ video-backed exercises, automatic PR tracking, and AI workout generation. The training engine for your online coaching software.
- Fixed and calendar training programs
- AI workout generation from a text prompt
- Reusable program templates for any client
5,000+ exercise library
Browse by muscle group, equipment, or type. Every exercise includes a video demo so clients always know the movement. Add your own custom exercises anytime.
Every workout format
Strength, HIIT, Tabata, AMRAP, circuits, and supersets. Each format has its own guided logging experience so tracking feels effortless for clients.
Automatic PR tracking
Max weight, max volume, and estimated 1RM tracked on every session. Clients see PR badges the moment they hit a new record and can share results to social media.
The rest of the coaching toolkit
Nutrition, check-ins, and habits — the other pillars of online coaching, all in the same app your clients open every day.
Nutrition
Meal plans, macro targets, a barcode scanner, and a 5,000-recipe library, all inside the same app your clients log workouts in.
Check-ins
Recurring check-ins with 11 question types (photo, video, metric-sync, 1–10 scale), Loom feedback, and side-by-side progress photo compare.
Habits
Daily habits with streaks, habit stacking, per-client reminders, and completion analytics. The accountability engine between sessions.
“I've used a lot of coaching platforms and this is the only one where I've been really happy with how it works. You don't have to have five different programs just to coach people. Everything is in one place.”
Keep online clients engaged between sessions
A private community feed, fitness challenges, and native messaging so coaching lives where training happens, not in your DMs.
Community
A private social feed for your clients with posts, threaded replies, reactions, and mentions. The retention engine between sessions, no Facebook group required.
Challenges
7 metric types, 25+ ready-made templates, 8 badge theme sets, leaderboards, and Instagram-ready share cards that drive word-of-mouth acquisition.
Messaging
1:1 chats, group threads, broadcast announcements, voice notes, GIFs, and polls. Coaching messages live in the same app as workouts and check-ins.
Connects with the tools online coaches already use
Sync wearables, plug into Zapier, and connect HubFit to the tools you already use to run your online coaching business.
Content that coaches for you
Recipe books, on-demand workouts, and resource libraries clients access anytime. Build once, deliver to every client, scale your online coaching without repeating yourself.
Recipe books
Beautiful recipe collections with full macros, instructions, and one-tap meal logging. Perfect for online nutrition programs and meal-prep guides.
Workout studio
Record follow-along workout videos and stream them on demand. Members get progress tracking and you scale without 1:1 programming.
Resources
PDFs, guides, checklists, and onboarding documents organised into resource collections clients can access anytime from the HubFit app.
“HubFit completely transformed how I run my coaching business. I went from scattered spreadsheets to a premium, polished system that my clients love. It cut my admin time by 75% and let me focus on what I do best, which is coaching.”
Built to scale your online coaching business
Automate onboarding, get paid on time, and bring on assistant coaches. The infrastructure that takes you from 10 clients to 1,000 without burning out.
Automations
Onboarding flows assign programs the moment a client pays. AutoFlow runs welcome DMs, check-in nudges, and upsells. Zapier connects to 5,000+ tools.
Payments
Stripe-powered checkout for subscriptions, one-off programs, and packages. Free trials, coupons, setup fees, and invoices built in. No HubFit transaction markup.
Teams
Invite assistant coaches with role-based access, route new clients automatically, and see every team action in the activity log.
Start with a 14-day
free trial.
An app your clients will actually love.
A beautiful, branded experience on iOS and Android with everything your clients need to train, eat, and stay connected.
Watch HubFit for online coaches
See how online coaches deliver training, nutrition, and check-ins to their clients from one platform.
Training programs
Build training programs your clients follow on iOS and Android.
Nutrition coaching
Create meal plans, set macro targets, and track client adherence.
Client check-ins
Run recurring check-ins and review progress photos and metrics in one inbox.
Frequently asked questions
Trusted by coaches worldwide
Join 50,000+ coaches who use HubFit to manage, grow, and scale their fitness coaching business.
Having used multiple different coaching platforms over the years — I've been in the fitness industry 15 years now — this one has definitely delivered more than any other and it's only getting better.
I've used a lot of coaching platforms and this is the only one where I've been really happy with how it works. You don't have to have five different programs just to coach people. Everything is in one place.
HubFit completely transformed how I run my coaching business. I went from scattered spreadsheets to a premium, polished system that my clients love. It cut my admin time by 75% and let me focus on what I do best, which is coaching.
Supercharge your coaching business
See why HubFit is the coaching platform of choice for modern fitness professionals.